Industries that Need SEO the most are those that depend on the internet for sales and traffic. Industries like retail, financial services, travel, hospitality, health and medical, automotive technology, e-commerce and software are all at an advantageous position when using SEO. This is because these industries have a wide customer base and require their content to reach as many people as possible in order to grow. Through utilizing SEO techniques such as link building campaigns, keyword optimization and creating quality content, industries can be sure they are reaching their potential consumer base. Additionally, this sets them up to remain competitive against other businesses in their niche market. To drive website traffic and increase sales for businesses globally all industries need SEO; however some Industries depend on it more than others.